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Mercedes-Benz Enters Formula E

Big news as Mercedes takes their racing pedigree electric. Mercedes-Benz EQ Formula E team will run two cars in the upcoming 2019/20 Formula E season. Mercedes recently released a "teaser" version of their car ahead of the Geneva Auto Show. The EQ Silver Arrow 01 will be on public display from March 7-17. (Unlike Audi with their E-tron in LA) The special "teaser livery" is a representation of the EQ campaign to come. The official livery will be released later ahead of the season opener.

"The Mercedes-Benz EQ Silver Arrow 01 teaser car gives a foretaste of the first all-electric Silver Arrow from Mercedes-Benz," says Gorden Wagener, Chief Design Officer Daimler AG. "Blue accents and the subtle contrast between matte and gloss in conjunction with the star pattern at the rear of the vehicle stage the progressive luxury in electric motorsport." 

With yet another major manufacturer joining Formula E, it is more evident that total electrification of transport is soon to follow. Like Formula 1, the technological advances gained in racing will transfer over to the road going cars in the near future. Formula E creates a handful of challenges for newcomers to the sport. Innovative and complex technology makes the sport a great testing site for new product. Mercedes will have their hands full as they try to transfer their F1 success to Formula E. With a racing pedigree as successful as Mercedes, I feel that their newcomer status will only last a short time.

"The countdown to our entry into Formula E has now officially begun," says Head of Mercedes-Benz Motorsport Toto Wolff. "Our team has obviously been working behind the scenes on this project for quite a while now, but when you see the car in our teaser livery for the first time, you know that the project has entered a serious phase."

"However, the team still has a lot of work to do before the Mercedes-Benz EQ Silver Arrow 01 contests its first race towards the end of the year. "Formula E is going to be a completely new playing field for us," adds Toto Wolff. "But we are looking forward to the challenge of demonstrating the performance of our intelligent battery-electric drives in motorsport and of giving a positive boost to the EQ brand."

It is very exciting to see this major evolution take place right before our eyes. Take a look at the announcement video below.

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